journalism
by Freddy Tran Nager, Founder of Atomic Tango + Influencer Marketing Instructor… Got a little more publicity this week: Hannah Jewell of the Washington Post quoted me for her video story on influencer marketing.
by Freddy Tran Nager, Founder of Atomic Tango + Journalism Junkie… How could I resist an invitation to see The Post?
by Freddy Tran Nager, Founder of Atomic Tango + Guy Who Misses Alternative Newspapers… I used to read the L.A. Weekly (the alternative newspaper of Los Angeles) when it was the size of deep dish pizza — and almost as delicious, filled with no-holds-barred political screeds and small-theatre reviews and creative writers who wouldn’t get […]
by Freddy J. Nager, Founder of Atomic Tango LLC + Diehard Newspaper Lover; photo by David Monniaux via Wikimedia Commons… Many marketers and media pros are buzzing about “influencer marketing”: hiring celebs of various stripes to spread the word in a social-media-driven marketplace. That’s why YouTube stars have agents and Pinterest mavens have endorsement deals. […]
by Freddy J. Nager, Founder of Atomic Tango LLC + Old-Fashioned Newspaper Lover; photo by AlejandroLinaresGarcia via Wikimedia Commons… The other day I’m killing time on Twitter – which I call “Fritter” because of how well it serves that purpose – when a trending topic caught me eye. I usually ignore Twitter trends, which consist […]
by Freddy Tran Nager, Founder of Atomic Tango + Business Lit Connoisseur… Note: The following is meant to be satirical. The author has no affiliation with the Harvard Business Review or any idea what its editors could possibly be thinking. For nearly a century, the Harvard Business Review has been the authoritative voice of critical […]
by Freddy Tran Nager, Founder of Atomic Tango + Diehard Newspaper Reader; photo by Jeremy Bishop on Unsplash… It’s tough watching an old friend slowly die. Even tougher knowing that you’re helping to knock him off. Before you go calling 911, the old friend I’m referring to is my daily newspaper. For decades, I’ve started […]
by Freddy J. Nager, Founder & Fusion Director, Atomic Tango LLC Somebody my size with my athletic ability doesn’t play for the Pittsburgh Steelers. Picture an over-caffeinated chicken on a greased trampoline. It’s just not in my genetic cards. So I did the next best thing: I wrote a bad-ass essay about the team. Actually […]
by Freddy Tran Nager, Founder of Atomic Tango + Part-Time Shark Jumper… Although Americans don’t manufacture much anymore, we still excel at making media, including entertainment and news. We give good hype, and the Internet brings it to the rest of the world 24/7. One problem: all this unfiltered Yankee content poses a linguistic challenge […]
by Freddy Tran Nager + No Fan Of Faux News; photo by Pollywog Creek via Wikimedia Commons… I don’t usually go to FoxNews.com, but today — October 24, 2008 — I wanted to see what they had to say about the mugging hoax by a McCain volunteer. Instead, I found the following top national headlines: […]
journalism - Atomic Tango - Creative Strategy For The New Marketspace