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Founded by Professor Freddy Tran Nager, Atomic Tango is an L.A.-based marketing-and-media firm that fuses creativity and strategy to stir the imagination and leave the competition shaken.

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Hollywood

All the posts published
Parasite Movie Poster
by Freddy Tran Nager, Founder of Atomic Tango + Former Hollywood Denizen… Why is everyone surprised that Parasite won the Screen Actors Guild (SAG) award for “best performance by a cast in a motion picture”?
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by Freddy Tran Nager, Founder of Atomic Tango + Journalism Junkie… How could I resist an invitation to see The Post?
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David Fincher Technique
by Freddy Tran Nager, Founder Of Atomic Tango + Fincher Fan… Note: buying anything through the links on this page may benefit the Atomic Tango martini fund. The first DVD I ever bought was Fight Club, and not just because it was based on the inventive and incendiary novel by Chuck Palahniuk. (One of my […]
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logo-vrv
by Kim Tronic, Resident Cocktail Mistress… The first time I meandered into Mama Shelter in Hollywood, I had no clue it was a hotel. Perhaps it was the foosball table. Or the corkboard stuffed with notes, jokes, and colorful Post-its. Or the vibrant Chinese lanterns and guitars strung along the front window. Or the lucha […]
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conformity
by Freddy Tran Nager, Founder of Atomic Tango + Veteran Of The Career Wars; photo by davide ragusa on Unsplash… Yes, you found a job opening you think you could fill perfectly. You have the skills, the education, a lofty employment record with glowing recommendations, and genuine enthusiasm for both the company and the opportunity. […]
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TV Musicals
by Freddy Tran Nager, Founder of Atomic Tango + Hardcore Binge Watcher… You can sense it: you’re binge watching some show, and along comes a story line that makes you say, “I’ve seen this before…” Because you have… in a half-dozen other series… in the past year. They’re plot twists relied on by TV writers […]
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Race Movie 2016
by Freddy Tran Nager, Founder of Atomic Tango + Stickler for Details… The movie Race, about American hero Jesse Owens, looks terrific. The sound? Well, that could use work. Just listen to the movie trailer. Notice something odd about the cameras?
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Apple iPad Pro + Pencil Review
by XDL, Filmmaker… In filmmaking, we have the deadly production triangle: cheap, fast and good. If you’re lucky, you get two — usually at the sacrifice of the third. You can have cheap and fast, but it won’t be good. You can have good and fast, but it won’t be cheap. You can have cheap […]
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by XDL, Filmmaker… Why do particular films and actors succeed when many believe they’re undeserving? You’d be surprised how many people in Tinseltown lose sleep over that question. My answer: Hollywood is a branding and marketing mechanism, and once the gears get moving, it’s there to perpetuate content. The trick is to get the gears […]
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blog-signature
by Freddy Tran Nager, Founder of Atomic Tango + Recovering Hate Watcher… I recently fell in love with a new expression. And, thankfully, it’s not “sharing economy.” “Hate watching” has been around a few years (I’m slow on the uptake). In case you’re not familiar with the term, that infinite fount of wisdom knowledge hearsay, […]
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Fix It In Post - Fixing
Editor’s Note: We sought out our multi-talented friend XDL to give us his take on life as a creative professional — specifically, as a film editor working in Hollywood.
Fat Dog Tailwagger
by Kim Tronic, Resident Cocktail Mistress… Like any normal woman, I’m private about certain details. My weight. My real hair color. Amount of money spent on Botox. But one secret that everyone seems to know: I’m kind of a crazy cat lady. I have 3 kitties and about 2,000 photos of them on my phone. They sleep […]
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Firefly
by Freddy J. Nager, Founder of Atomic Tango + Still Hurtin’ Firefly Flan… When “Battlestar Galactica” concluded, some fans lamented that the series had to end, but others were thrilled that it departed on a good note. Compare that to the fans of “Lost,” who screamed “WTF?!” after its later episodes.
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The Walking Dead
by Freddy Tran Nager, Founder of Atomic Tango + Aficionado of Undead Entertainment… I love the adrenaline-fueled rush of a good scare… provided it’s pure fiction. (The Republican National Convention is too creepy to bear.) Unfortunately, most American horror movies and TV shows indulge in torture and gore more than in actual chills and thrills. Or […]
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John Carter
by Freddy Tran Nager, Founder of Atomic Tango + Lifelong Fan of the Warlord of Mars… Forget the 10-foot-tall 6-limbed marauding Martians – the biggest challenge facing John Carter is his name. Or more exactly, the fact that Disney used his name as the title to his movie. Creating the second-worst sci-fi movie title of […]
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action movie hero posters
by Freddy Tran Nager, Founder of Atomic Tango + Superhero Analyst… It must suck to be powerful. I’m determining what image I should use to present myself here at Atomic Tango. Since I picture myself as an action star (in a power-nerd way), I researched how Hollywood is depicting its almighty this summer. What I […]
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by Freddy J. Nager, Founder of Atomic Tango LLC & Freelance Dreamer So “Inception” is this action-packed, visually stunning film that appears real. Too real. Indeed, although the premise is based on dreams, it isn’t very… well, dreamlike. Who has linear dreams that are essentially action films? Whose dreams appear shot from a third-person perspective […]
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by Freddy Tran Nager, Founder of Atomic Tango + Marketing Demonologist… It was brilliant. Not the film, but the marketing campaign that turned a $15,000 amateur horror flick into a $100 million box office smash. The problem? Serious anticipointment…
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Freaky Friday
by Freddy Tran Nager, Founder of Atomic Tango + Not An Actor But A Guy Who Played One On Stage… Hollywood is experiencing a “Freaky Friday”: in the 1976 movie, a mother and daughter magically swap bodies. After a series of icky moments milked for laughs, they predictably come to understand each other. Now, unpredictably, […]
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Tetro Coppola Ad
by Freddy Tran Nager, Founder of Atomic Tango + Guy Who Enjoys Wine, Film, and Advertising — Separately… So I’m flipping through the Calendar section of the L.A. Times print edition. (Only in Hollywood is the entertainment section of the major newspaper called the “Calendar.” That’s right, we don’t do anything else in this town […]
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Undead Or Alive
by Freddy Tran Nager, Founder of Atomic Tango + Still Member of the Living… To prep for a video I’m producing, I watched Undead or Alive, the 2007 comedy-horror flick about zombies terrorizing the old west. It’s moderately entertaining, with Chris Kattan as a cowboy wannabe and Navi Rawat as the intellectual kung-fu fighting Native-American […]
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You might not recognize his face, but you certainly know his voice…
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by Freddy J. Nager, Founder of Atomic Tango LLC American Apparel CEO Dov Charney acts like he’s missing his calling. The controversial and flamboyant entrepreneur could parlay his promotional genius and predilection for the prurient to become one hell of a porn producer. (The San Fernando Valley, the porn capital of the world, is just […]
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Terminator - The Sarah Connor Chronicles
by Freddy Tran Nager, Founder of Atomic Tango + Guy Who Wants His Fantasies to be Realistic… The first season of Terminator: The Sarah Connor Chronicles wrapped up last week. T-tv did fulfill its mission of entertaining young males and, ahem, some middle-aged ones during Monday Night Football’s cruel hiatus. But my interest likely won’t […]
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public relations
by Freddy Tran Nager, Founder of Atomic Tango + Writer Who Also Likes Numbers… Just thought I’d dash off a quick note to put a few recent media-business items in perspective. The first one you’ve heard about extensively; you might find these others somewhat amusing… Microsoft’s offer for Yahoo!: $44.6 billion Oil company Exxon’s profit […]
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Let’s hear it for uncommon sense: that inner itch that inspires us to stray from the herd, ditch the training wheels, and leap into the fast lane. After all, it’s the risk takers who get featured and interviewed. No one ever remembers who won “honorable mention.” And in today’s saturated marketspaces, the greatest risk is taking no risk at all.

So whether you’re seeking enlightenment or just entertainment, pull up an Eames, pour yourself a cold one, and enjoythe latest uncommon sense — and our 2 cents — from Atomic Tango Founder & Professor Freddy Tran Nager and friends. Our 300+ posts are sometimes serious, satirical, skeptical, even silly, but never stale.

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