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Is That A Shutter Button Or A Shudder Button? The Frightening Fujifilm Instax Mini 8 Instant Camera

September 13, 2016
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Materialism
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Posted by Freddy Tran Nager

by Freddy Tran Nager, founder of Atomic Tango + Industrial Design Lover (usually)…

I’m stricken with horror. Can barely move. May need years of therapy and bourbon shots.

I just saw the single ugliest tech product ever made. One of Fujifilm’s competitors must have kidnapped their industrial designers and perpetrated this as a means to sabotage the brand. I close my eyes, but this mutant is seared upon my retinas. Apparently, the design inspiration was the larval spawn of a radioactive pig from the planet Masticated Gum.

I don’t care what it’s capable of doing. Just. Make. It. Go. Away.

Update 9/14/16:
My friend John Fitzgerald sent me this image of a lifeform from the David Cronenberg film ExistenZ, and I must say, the resemblance to the Fujifilm Instax is uncanny:

ExistenZ

Mutant being or camera?

Tags
camerasdesignindustrial designtechnology
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Let’s hear it for uncommon sense: that inner itch that inspires us to stray from the herd, ditch the training wheels, and leap into the fast lane. After all, it’s the risk takers who get featured and interviewed. No one ever remembers who won “honorable mention.” And in today’s saturated marketspaces, the greatest risk is taking no risk at all.

So whether you’re seeking enlightenment or just entertainment, pull up an Eames, pour yourself a cold one, and enjoythe latest uncommon sense — and our 2 cents — from Atomic Tango Founder & Professor Freddy Tran Nager and friends. Our 300+ posts are sometimes serious, satirical, skeptical, even silly, but never stale.

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Is That A Shutter Button Or A Shudder Button? The Frightening Fujifilm Instax Mini 8 Instant Camera - Atomic Tango - Creative Strategy For The New Marketspace